Fashion Week schedule of War

Four fashion week is usually held one after another: New York City for eight days, then five days in London, Milan for seven days, and finally Paris nine days. Twice a year.

Fashion week for fall 2012 the order completely confused, which open to the media, especially department stores or stores to buy hand very headache: at the current published schedules, New York fashion week and Milan fashion week overlapped one day, completely overlap with London fashion week is from the beginning to the end.

For fashion companies, the consequences of this conflict even more serious: imagine if no one is to watch their show is going to be? It cost them a lot of money, but also brand product showcase of the biannual.

Origin of the entire event this summer: New York announced postponed September 2012 without the prior consultation with fashion week schedule, want to avoid the labor day weekend. London itself with the agenda pushing back. But Milan are dissatisfied about this. Italy fashion Association cannot rashly changed schedules.

Association President Mario Boselli on Friday once again made it clear that: Milan will not change in New York and London "suddenly" announced before the morning a prearranged schedule. Fashion magazine editors and buyers can only, at its option, decide what to enter fashion week

Milan fashion week schedule announced in March 2010 have been from September 19, 2012, he said, "because previously and did not reach any agreements, which at that time no one objected".

He thinks New York and London with attitude "arrogant and aggressive", "put forward by totally unreasonable, intended to impose unilateral". But he offered negotiations on arrangements for after 2013.

Has made four major fashion weeks in New York in 2008 there was an agreement that required New York fashion week by September and the second begins on Thursday. And this year this day than in previous years to late.

But the Milan and Paris, New York is considered it not defensible: the Protocol only provides for a three-year period, and there is no default can continue extension.

New York fashion designers Association you want to be able to solve this dilemma: "the discussions we have been working with cities, hoping to find a solution to the ongoing conflict scenarios, as well as the long-term agreement".

Argues that "If Milan, were held in New York and London fashion week, that we all be so", therefore the urgent need "to find a programme to satisfy interests in four cities".

From an economic point of view, Milan and Paris fashion week fashion Zhou Yuan more important than New York and London fashion week. Many observers said that London was the big loser of the conflict, fashion show of the industries most likely abandon it switched to Milan fashion week.

Only the Paris fashion week exposed to the conflict. She maintained previously announced schedule, that is, after the Milan fashion week, and three other party does not have any conflicts at all.